It’s just gone to air and everyone’s very happy with it. a2 has been hugely successful, and it continues to grow. It’s now Australia’s number one milk.
The spot – plus 2x 15 second cut downs – follows on from our previous work for them, featuring real people who have real issues with regular cow’s milk – and who can now enjoy café lattes, milkshakes etc.
a2 has a terrific branding property.
And we’re helping them to milk it!